Our Vision and Values
The philosophy underpinning the work of Ci Research is based around being passionate about making a difference.
Underpinning this vision are four core values that are inherent in everything we do:
Perfectly formed
- Capacity to deliver on the most challenging, large-scale, complex insight studies
- Flexible service with a personal touch
- Senior level involvement in all projects
- Sector expertise
- Proactive and responsive
- Tailored and adaptable solutions
Quality focus
- ISO20252 accredited
- Consistent, reliable quality
- Research design and analysis expertise
- Strong project management
- Attention to detail
- Only accepting the best
Always moving
- Never satisfied
- Dynamic consultants
- Thought leadership
- Innovative and pioneering approaches to insight gathering and dissemination
- Always looking to improve
- Never standing still
Going further
- Knowing the little extra touches mean a lot
- Extra effort and going the extra mile
- Invest time to understand your sector, your issues, your customers
- Being accountable - judged on actionable insights
- Challenging the givens
Our Promise to Clients
Our clients trust us because they know we will deliver. They remain loyal because we care about getting it right.
We work closely with clients to understand their business and information needs, and are committed to delivering high quality, actionable results in full and on time. We offer all the methods that you would expect from a full service agency, supported by the capability to incorporate innovative analysis techniques into the research design and dissemination process.
We adhere to the following principles:
- Tailored and innovative research solutions
- Knowledge and expertise in key sectors
- Partnership working
- Strong project management
- Flexibility (and being prepared to go the extra mile)
- Delivery of clear, actionable results
Our Commitment to Quality
Ci Research is committed to quality. We adhere to industry standards and provide a quality service to our clients for all research and consultancy projects that we undertake.
We are ISO 20252 accredited, and the systems and processes we have in place are custom-designed, assuring the highest standards of quality across all elements of our work.
We are full members of the Market Research Society, and adhere by the industry Code of Conduct.
We are registered under the Data Protection Act 1984, and abide by these regulations.
Further information about Ci Research, our culture and the people who work for us can be found on our main corporate website - click on the link to the right to find out more: